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Factors affecting Brand Loyalty a perspective of fast food …

https://www.academia.edu/3990816/Factors_affecting_Brand_Loyalty_a_perspective_of_fast_food_restaurants

A positive trend confirms in Pakistan regarding the fast foods sales for the whole year. In Pakistan, fast food market is one of the most turbulent market environments due to increased …


Factors Affecting Brand Loyalty: A Perspective of Fast …

https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3495259

Building brand loyalty has become more crucial, yet more complex to achieve in today’s age of immense competition. The paper discusses the brand loyalty as it is becoming …


Factors affecting Brand Loyalty: a perspective of fast …

https://www.researchgate.net/profile/Dr-Zia/publication/260175958_Factors_Affecting_Brand_Loyalty_A_Perspective_of_Fast_Food_Restaurants_in_Pakistan_Presented_in_lahor_by_waheed_sb_comsat_conference_on_28th_Dec_2011/links/5b0e8e24aca2725783f24c1c/Factors-Affecting-Brand-Loyalty-A-Perspective-of-Fast-Food-Restaurants-in-Pakistan-Presented-in-lahor-by-waheed-sb-comsat-conference-on-28th-Dec-2011.pdf

1 Factors affecting Brand Loyalty: a perspective of fast food restaurants Abdul Rehman Muhammad Zia-ur-Rehman Dr. Waheed Akhtar Abstract Building brand loyalty has become …


Factors Affecting Brand Loyalty: A Perspective of Fast …

https://www.semanticscholar.org/paper/Factors-Affecting-Brand-Loyalty%3A-A-Perspective-of-Rehman-Rehman/e9d72f4b21426b878aec63a57822fe90c7f2b0c3

Factors Affecting Brand Loyalty: A Perspective of Fast Food Restaurants. Building brand loyalty has become more crucial, yet more complex to achieve in today’s age of immense …


Factors Affecting Brand Loyalty; A Perspective of Fast …

https://www.researchgate.net/publication/260175958_Factors_Affecting_Brand_Loyalty_A_Perspective_of_Fast_Food_Restaurants_in_Pakistan_Presented_in_lahor_by_waheed_sb_comsat_conference_on_28th_Dec_2011

PDF | On Mar 11, 2011, Muhammad Zia-ur-Rehman published Factors Affecting Brand Loyalty; A Perspective of Fast Food Restaurants in …


Factors_affecting_Brand_Loyalty_a_perspe.pdf - Factors...

https://www.coursehero.com/file/54739660/Factors-affecting-Brand-Loyalty-a-perspepdf/

View Factors_affecting_Brand_Loyalty_a_perspe.pdf from AA 1Factors affecting Brand Loyalty: a perspective of fast food restaurants Abdul Rehman Muhammad Zia-ur-Rehman Dr. Waheed …


(PDF) Factors Affecting Brand Equity in Fast Food …

https://www.researchgate.net/publication/340659062_Factors_Affecting_Brand_Equity_in_Fast_Food_Restaurants_Industry_in_Egypt

Brand Communicat ion, Brand Image and Bran d Trust as antecedents of Brand Loyalty in Gauteng Province of South Africa. African Journal of Economic and Managemen t Studies , 7 (1), 1 24-139.


Factors Affecting Brand Loyalty : A Perspective of Fast …

https://www.econbiz.de/Record/factors-affecting-brand-loyalty-a-perspective-of-fast-food-restaurants-rehman-abdul/10012858547

Building brand loyalty has become more crucial, yet more complex to achieve in today's age of immense competition. The paper discusses the brand loyalty as it is becoming an …


Factors Influencing Customer Loyalty towards Fast …

https://rpajournals.com/wp-content/uploads/2018/12/ITHJ-2018-03-18.pdf

of the factors of loyalty that could directly contribute to loyalty towards fast food restaurants in Malaysia. The study reveals that customer loyalty is associated with the quality …


(PDF) FACTORS THAT AFFECT BRAND LOYALTY: A …

https://www.researchgate.net/publication/329811455_FACTORS_THAT_AFFECT_BRAND_LOYALTY_A_Study_of_Mobile_Phone_Industry_of_Pakistan

These factors include: Quality of feeling; Brand awareness; Brand desire; Attitude towards marketing; Perceived price; Repeated buying behavior and trust in the brand. Among all these factors ...


Factors Affecting Brand Loyalty: A Perspective of Fast Food

https://prezi.com/yrma0p9x1s28/factors-affecting-brand-loyalty-a-perspective-of-fast-food/

Brand Awareness According to (Aaker, 1991) and (Keller, 1993) the organization should create the brand awareness among customers. Brand awareness leads to brand knowledge and through …


Factors of brand loyalty in the food and restaurant industry

https://www.linkedin.com/pulse/factors-brand-loyalty-food-restaurant-industry-marjan-chaiatri

There are many different methods to use to achieve brand loyalty in the restaurant industry, such as customer loyalty rewards, high-quality product, feedback from customers, …


[PDF] Factors That Affect Brand Loyalty: A Study of Mobile Phone ...

https://www.semanticscholar.org/paper/Factors-That-Affect-Brand-Loyalty%3A-A-Study-of-Phone-Tabish-Hussain/75e5c6cea03f5325f7be991780f5e85f11bc1480

Factors Affecting Brand Loyalty: A Perspective of Fast Food Restaurants. A. Rehman, Dr. Muhammad Zia ur Rehman, Waheed Akhtar; ... The purpose of this study is to examine the …


Evaluation of factors affecting customer loyalty in the restaurant …

https://www.researchgate.net/publication/268437571_Evaluation_of_factors_affecting_customer_loyalty_in_the_restaurant_industry

Abstract and Figures. The aim of the present research was to investigate the factors affecting customer loyalty in the restaurant industry. Data was collected using …


10 Intangible Factors Influencing The Customer ... - The …

https://www.posist.com/restaurant-times/restro-gyaan/factors-affecting-customer-experience.html

Here are some of the most important intangible factors affecting customer experience at your restaurant. i) Food Quality. ii) Staff Behavior. iii) Value For Money. iv) Location Preference. v) …


Empirical Study of Factors Affecting Brand Loyalty: Evidence from …

https://www.semanticscholar.org/paper/Empirical-Study-of-Factors-Affecting-Brand-Loyalty%3A-Saeed-Javed/b986aee8ba28b17ace4ad2efe2d9a6554bf4ef0e

The study depicted that the brand loyalty was directly influenced by "customer satisfaction". As study identified a positive influence on customer satisfaction & loyalty towards brands by …


Empirical Study of Factors Affecting Brand Loyalty: Evidence …

https://www.textroad.com/pdf/JBASR/J.%20Basic.%20Appl.%20Sci.%20Res.,%203(12)46-55,%202013.pdf

In addition [15] conducted a study in Pakistan on fast food restaurant with this aim to examine the influence of factors on brand loyalty. This research focused on the factors (brand name, …


Evaluation of factors affecting customer loyalty in the …

https://academicjournals.org/journal/AJBM/article-full-text-pdf/832DEAA21592

on customer loyalty in the restaurant industry. Han et al. (2009) 1. Perceived factors: Physical environment, food quality. 2. Intangible factors: Customer orientation of employees, …


[PDF] Factors Affecting Brand Equity in Fast Food Restaurants …

https://www.semanticscholar.org/paper/Factors-Affecting-Brand-Equity-in-Fast-Food-in-Barakat/3372da58f314171df47c6b1f6581459afe74c14b

The main aim of this study is to build and test a model that includes determinants of brand equity in fast food restaurants industry. Designed questionnaire was distributed to customers sample …


Factors affecting customer satisfaction in fast food sector - GRIN

https://www.grin.com/document/281199

In fast food service restaurants additionally the essentialness of corporate image can't be ignored as the brand emphatically impacts clients dependability (Christou, 2003) however shifting …


Antecedent and Consequences of Brand Equity: Perspective …

http://sibresearch.org/uploads/3/4/0/9/34097180/riber_8-s2_09_h18-121_134-143.pdf

showed that brand equity has a positive effect on brand loyalty. The result also prop oses that service quality, e- service quality, service environment, e -service environme nt has a positive …


Author Page for Waheed Akhtar :: SSRN

https://papers.ssrn.com/sol3/cf_dev/AbsByAuth.cfm?per_id=1531407

Factors Affecting Brand Loyalty: A Perspective of Fast Food Restaurants. Rehman, A., Zia-ur-Rehman, M., & Akhtar, W. (2012). ... Factors affecting Brand Loyalty: a perspective of fast food …


How to Build Brand Loyalty for Your Restaurant - Longitude°

https://longitudedesign.com/eating-out-of-your-hand-3-tips-for-building-restaurant-brand-loyalty/

When considering what to eat, your customers have a variety of options - other restaurants, delivery services, fast food and eating at home. In such a competitive industry, it is …


Limiting Factors affecting customer loyalty in the restaurant …

https://www.internationalscholarsjournals.com/articles/limiting-factors-affecting-customer-loyalty-in-the-restaurant-industry.pdf

factors influencing customer loyalty in the restaurant industry. Table 1 shows some of the research works on this topic and the factors investigated in those studies. Research model and …


Factors Affecting Brand Equity in Fast Food Restaurants …

https://pdfs.semanticscholar.org/3bf6/549b407c6eb6d25b6241082298ef8e7e82ca.pdf

more to purchase the brand and are less likely to switch to other brands when price is high or when competitors offer promotional price. Blackston (1995) mentioned that strong company's …


ANALYSIS OF CUSTOMER LOYALTY THROUGH THE FAST …

https://dinastipub.org/DIJDBM/article/view/588

Nowadays, restaurant business is a solution for entrepreneurs, because the busyness of the community will make them prefer the meaning of fast food. Consumers will …


Author Page for Abdul Rehman :: SSRN

https://papers.ssrn.com/sol3/cf_dev/AbsByAuth.cfm?per_id=3902061

Factors Affecting Brand Loyalty: A Perspective of Fast Food Restaurants. Rehman, A., Zia-ur-Rehman, M., & Akhtar, W. (2012). ... Factors affecting Brand Loyalty: a perspective of fast food …


Antecedent factors that affect restaurant brand trust and brand …

https://www.emerald.com/insight/content/doi/10.1108/JPBM-02-2020-2763/full/html

This study aims to empirically analyze the effects of marketing communications, such as advertisement/promotion and social network service (SNS) content, on consumer …


RETRACTED:The Influence Factors of Brand Loyalty: Mobile …

https://www.scirp.org/journal/PaperInformation.aspx?PaperID=85563

Rehman, A., Zia-ur-Rehman, M. and Akhtar, W. (2012) Factors Affecting Brand Loyalty: A Perspective of Fast Food Restaurants. Actual Problems of Economics, 130. Singh, R. (2016) …


Fast Food Industry PESTEL Analysis - notesmatic

https://www.notesmatic.com/fast-food-industry-pestel-analysis/

Governments can also press the fast-food chains to include healthier items on their menus. These are the most important political factors that affect the fast-food industry. …


Changing Consumer Preferences: Factors Influencing Choice of …

https://www.abacademies.org/articles/changing-consumer-preferences-factors-influencing-choice-of-fast-food-outlet-8907.html

Health concerns, salt intake, cholesterol are a priority. These priorities are overridden by ease of preparation, taste and children preference. The research tries to understand the perception of …


Political Factors Affecting The Fast Food Restaurant Industry

https://www.ipl.org/essay/Famous-Chicken-N-Biscuit-Case-Study-FK5M5JNNPC48R

Also, Brand loyalty among fast food restaurants is generally low as consumers can find similar menu items in nearby restaurants. Therefore, such a condition makes it easier for new …


Rehman, A., Zia-ur-Rehman, M. and Akhtar, W. (2012) Factors …

https://www.scirp.org/reference/ReferencesPapers.aspx?ReferenceID=2307686

Rehman, A., Zia-ur-Rehman, M. and Akhtar, W. (2012) Factors Affecting Brand Loyalty: A Perspective of Fast Food Restaurants. Actual Problems of Economics, 130. has been cited by …


An Analysis of Factors Impact on Customer Satisfaction in …

https://gradesfixer.com/free-essay-examples/an-analysis-of-factors-impact-on-customer-satisfaction-in-restaurants-case-of-fast-food-restaurants/

Food quality is a key factor because restaurants are dependent on this and customers purchasing that product again depends on the quality being provided (Namkung …


(PDF) Factors Affecting Brand Equity in Fast Food

https://research.amanote.com/publication/Jp7g3XMBKQvf0BhiFd5y/factors-affecting-brand-equity-in-fast-food-restaurants-industry-in-egypt

Factors Affecting Brand Equity in Fast Food Restaurants Industry in Egypt International Journal of Business and Management doi 10.5539/ijbm.v15n5p117


What Brings Customers Back To Your Restaurant ... - The …

https://www.posist.com/restaurant-times/restro-gyaan/factors-affecting-customer-loyalty.html

1. Food Quality. The quality of food tops the list of reasons why a customer would like to go back to a restaurant. Here what we found: Out of 50 people surveyed, 40 said that the quality of food …


(PDF) Factors That Affect Brand Loyalty: A Study of Mobile Phone ...

https://www.academia.edu/66667136/Factors_That_Affect_Brand_Loyalty_A_Study_of_Mobile_Phone_Industry_of_Pakistan

Building brand loyalty is very important and very crucial to maintain it. Making brand loyalty is becoming an important element to gain long-term profitability and competitive advantage. The …


Factors Affecting Brand Equity in Fast Food Restaurants Industry …

https://ideas.repec.org/a/ibn/ijbmjn/v15y2021i5p117.html

The main aim of this study is to build and test a model that includes determinants of brand equity in fast food restaurants industry. Designed questionnaire was distributed to customers sample …


Factors Affecting Customers’ Loyalty to a Restaurant

https://www.bombessays.com/factors-affecting-customers-loyalty-to-a-restaurant/

Factors Affecting Customers’ Loyalty to a Restaurant. Food variety refers to the availability of numerous options on the menu. Restaurants continually work on new menus to create an …


CUSTOMER SATISFACTION & BRAND LOYALTY IN THE FAST …

https://www.worldresearchlibrary.org/up_proc/pdf/1802-153578153934-40.pdf

The fast food industry in Morocco has experienced tremendous growth during the last 20 years. Busier lifestyles result in less time for home-cooked meals, and fast food provides a solution to …


ANALYSIS OF CUSTOMER LOYALTY THROUGH THE FAST …

https://dinastipub.org/DIJDBM/article/download/588/367

respondents who like to buy food in foreign restaurants, for example American-style fried chicken or Japanese and Korean food, (Mohamad 2013). Table 1.1 FAST FOOD RESTAURANT SURVEY …


Factors Affecting Fast Food Restaurant Image in Peshawar ... - Agris

https://online.agris.cz/archive/2021/01/08

Factors Affecting Fast Food Restaurant Image in Peshawar: Moderating Role of Customer Personality Traits ... (2013) “A comparative study on the impact of ambient factors …


How differing demographic factors impact consumers’ loyalty …

https://www.emerald.com/insight/content/doi/10.1108/BFJ-07-2014-0230/full/html

– The purpose of this paper is to study differing demographic factors affecting fast-food customers loyalty towards national or international fast food chains. It also …


Factors Affecting Customer Loyalty in the Restaurant Service …

https://rpajournals.com/wp-content/uploads/2018/07/JIBM-2018-02-14-Faraj.pdf

companies to identify what factors affect both new and existing customers in selecting restaurants and food. Once the restaurant companies are able to meet the …


Factors Affecting Customers’ Loyalty to a Restaurant

https://www.assignmentdealer.com/factors-affecting-customers-loyalty-to-a-restaurant/

Factors Affecting Customers’ Loyalty to a Restaurant The quality of food Food quality is one of the fundamental elements that influence the satisfaction of diners regardless …


Evaluation of factors affecting customer loyalty in the restaurant …

https://www.semanticscholar.org/paper/Evaluation-of-factors-affecting-customer-loyalty-in-Haghighi-Dorosti/e646a3ffc9adae61c7f1e9b640f0c86a2b086550/figure/5

The intent of this research is to inspect the factors affecting brand loyalty towards fast food industry in Pakistan. For the sake of this research the selected fast food restaurant …


Combined Effects of Drivers and Impact of Customer Satisfaction …

https://journals.sagepub.com/doi/full/10.1177/21582440211003566

Third, this article fosters the comprehension of customer conduct in fast-food restaurant setting. It discloses the impact of customers’ satisfaction as a result of fast-food …


Noticias San Justo - Cba. - Home - Facebook

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Noticias San Justo - Cba., Las Varillas, Cordoba, Argentina. 5,165 likes. Sitio web de Noticias del Departamento San Justo de la Provincia de Córdoba.


San Justo Department, Córdoba - Wikipedia

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San Justo Department is a department of Córdoba Province in Argentina . The provincial subdivision has a population of about 190,182 inhabitants in an area of 13,677 km², and its …


(PDF) Factors Affecting Taiwanese College Students' Brand

https://research.amanote.com/publication/NZ1j3XMBKQvf0Bhigb_r/factors-affecting-taiwanese-college-students-brand-loyalty-towards-fast-fashion

Factors Affecting Brand Equity in Fast Food Restaurants Industry in Egypt International Journal of Business and Management. ... 2019 English. Factors Affecting Brand …

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